Interchangeable-lens Cameras

Interchangeable-lens Cameras

Interchangeable-lens Cameras
Test Title
Alpha 7 IV full-frame hybrid camera

ILCE-7M4/ILCE-7M4K

NEW

Easy, reliable operation

Photo of a person holding the camera and using its buttons Photo of a person holding the camera and using its buttons

Easy, reliable operation 

Illustration showing the range of motion of the vari-angle LCD monitor

Dedicated Still/Movie/S&Q dial

Switch the Still/Movie/S&Q dial and the camera will instantly change menus, button assignments and settings like aperture and shutter speed to correspond to your chosen mode, making it easy to take advantage of the hybrid nature of the camera. 
The menu display

Improved menu structure 

Responding to feedback from professional photographers and videographers, we have adopted a menu structure similar to that used in the α7S III and α1 in order to allow better visibility with a single glance.
Close-up photo of the camera's viewfinder

High-resolution 3.68 million-dot Quad-VGA OLED viewfinder

The camera's Quad-VGA OLED viewfinder has roughly 1.6x the resolution of the α7 III viewfinder, with a 37.3° FOV and a 23mm high eyepoint. 
Illustration showing the range of motion of the vari-angle LCD monitor

Side-opening vari-angle rear monitor for flexible shooting 

Broad positioning and framing freedom for both still and movie shoots is provided by the 3.0-type 1.03-million-dot LCD touch-panel monitor, with convenient side opening and 3:2 aspect ratio. 
Photo of fingers touching and pinching the vari-angle LCD monitor

Intuitive touch operations

Touch operation is now possible for AF operations such as Touch Tracking during shooting. Along with pinch-to-zoom during playback, this translates into more intuitive operation. 
Close-up photo of the Rear dial R

Customisable "Rear dial R" for convenient access to features

The α7 IV incorporates a freely customisable rear dial in place of the previous exposure compensation dial, giving you quick access to features such as ISO control, Creative Look or other settings.
Improved grip
The α7 IV's grip has been substantially redesigned to make it easier and more comfortable to hold securely during long shoots.
An illustration of the sigma-shaped unit that allows Sony's unique image stabilisation function, and the heat dissipation design
Efficient heat dissipation by design
Sony's unique Sigma (Σ) shaped graphite heatsink is built into the image stabilisation unit to efficiently shift heat off the sensor, without adding bulk or reducing stabilisation performance.
Picture showing magnesium-alloy parts
Durable magnesium-alloy chassis
Magnesium alloy is used for the camera's highly durable body, and the mount is firmly attached with six screws to support heavy lenses. 
Wire illustration of dust- and moisture- proof structure
Better dust and moisture resistance*

While maintaining its compact dimensions, the design of the α7 IV has be refined for further dust and moisture resistance.

* Not guaranteed to be 100% dust and moisture proof.

A photo of USB Power Delivery in operation
USB PD (Power Delivery)

USB PD (Power Delivery) is supported for fast in-camera battery charging* and more efficient power supply**, plus compatibility with external USB batteries and AC adaptors to extend recording times without battery drain.

* USB charging and power delivery are only supported via the USB Type-C® terminal. A battery must be installed in the camera when supplying USB power. The internal battery may drain even if USB power is supplied, depending on the adaptor used and camera operating conditions.

** Compared to conventional USB power supply used in previous models.

 

Photos of dual card slots and sample memory cards
Dual slots, CFexpress Type A support

The α7 IV's dual media slots support UHS-I and UHS-II SDXC/SDHC cards (both slots) and CFexpress Type A cards (one slot)* **], for high-speed high-volume data recording.

* CFexpress Type A cards are supported in one slot; UHS-I and UHS-II SDXC/SDHC cards in both slots.

** CFexpress Type B memory cards are not supported.

Product image
Photo of a natural landscape Photo of a natural landscape

Consideration for the environment

Aiming to achieve a zero environmental footprint 

Inspired by the beauty of the world, Sony is doing its part to help preserve the Earth, while still allowing creators to produce even more beautiful and creative imagery. With a goal of achieving a zero environmental footprint across the entire Sony Group by the year 2040, we are accelerating numerous initiatives for the environment.
The "Road to Zero" logo

Applying our plan to the α7 IV 

The α7 IV is no exception as we work to help preserve the environment

As with other new Sony products, the entire environmental lifecycle of the α7 IV has been considered, through development, production, packaging and logistics. High-performance recycled, and recyclable, plastic is used for various camera body components, alongside more recyclable packaging. Our production sites also leverage renewable, large-scale solar generation to reduce production energy impacts0.
Photo of a person holding a box with the Alpha 7 IV inside
Creators' Cloud logo

Creators' Cloud platform

Creators' Cloud is a platform that supports creative work from shooting to production by combining advanced Sony camera technology with cloud-based AI. It's also a place for discovery and collaboration with other creators around the world. Explore web, mobile and PC-based apps providing efficient solutions that integrate cameras with shooting and production apps and services.
Learn more about Creators' Cloud
Creators' App logo

Creators' App

Creators' App is a smartphone application that allows you to connect your Sony camera to the cloud, enhancing functionality and convenience for shooting and sharing.
Learn more about Creators' APP

Sony's Custom Grid Line0 (Paid licence)1

Sony's Custom Grid Line allows users to display their own grid lines on either the electronic viewfinder (EVF) or the LCD screen. This capability enhances the user experience by providing personalised compositional guidance. Users have the flexibility to register up to four different grid lines, tailoring the camera's display to suit their individual needs or specific photographic scenarios.
Image example of adjusting the subject man on the LCD monitor to match the grid lines and holding the camera fixed on a tripod.