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Design

Create new values
through the power of design.

Through the power of design,
we envision new paradigms, give meaning to ideas,
and engage globally —
a process that resonates with a diversity of values,
bringing new standards into being.
As we continue to explore
the limitless possibilities of design,
we will work to create new value standards
with people across the globe.

What's New

'ESQUISSE - A dialogue with materials for the future' at Milan Design Week

Event

Sony ExploraDream

A Creative Entertainment Science Museum
that Ignites Young Dreams with Inspiration

Stories

Gallery

Gallery page updated

Gallery

We received 7 awards in iF Design Award 2026, 2 of which received iF Gold Award.

Awards

Designer Insights from working on key projects in Sony Design Center Europe

Report

SIGNALS

Inventing the in-between

Stories

About

Sony Design

Stories

Inside stories on design inspiration

RX1R III digital still camera

November 18, 2025

Crystallizing beauty through the purity of form and function

Sony Semiconductor Solutions

November 6, 2025

Crafting the vision for a semiconductor business

SIGNALS

July 3, 2025

Exploring Transmedia Entertainment Through Design

View All

Interviews & Lectures

Learning from various experts

Naoko Yano
Operating Officer & Head of the Design & Planning Department, Sekisui House, Ltd.

October 3, 2024

Report on a lecture by Ms. Naoko Yano, Operating Officer & Head of the Design & Planning Department at Sekisui House, Ltd.. The report is a digest of Ms. Yano's thoughts on "design for living" through her career in different companies such as MUJI, Isetan Department Store, and at Sekisui House.

Design

Design

What's New