SONY

AsiaStar
2021
Awards

About AsiaStar Awards

The AsiaStar Awards is an international packaging competition for
Asian regions administered by the Asian Packaging Federation established in 1967.
The awards are divided into six categories, including Consumer Package and Transport Package,
from which winning entries are selected from 'the best of the best' in Asia.

Consumer Package

Sony’s Original Blended Material :
"WF-1000XM4"
Package

Original Blended Material was developed as a sustainable, plastic-free solution to reduce the environmental impact of product packaging. From the WF-1000XM4's outer box and sleeve to the protective paper inside, every packaging component is made entirely from this material. By clearly communicating that the material is environmentally friendly, we encourage customers to promote the circulation of recycled materials.