Good Design
Award 2018
Japan’s comprehensive
design award program
Winning Entries
Entertainment Robot
aibo
Gold Award winner, Good Design Award 2018
Selected as the Best 100, Good Design Award 2018
OLED 4K Television
BRAVIA® A9F Series
Gold Award winner, Good Design Award 2018
Selected as the Best 100, Good Design Award 2018
In-ear Headphones
IER-Z1R
Selected as the Best 100, Good Design Award 2018
Digital Music Player
DMP-Z1
Selected as the Best 100, Good Design Award 2018
Digital Still Camera
RX0
Selected as the Best 100, Good Design Award 2018
Digital Motion Picture Camera
CineAlta VENICE
CineAlta VENICE
(MPC-3610)
Selected as the Best 100, Good Design Award 2018
Wireless Stereo Headset
WF-SP700N
Wireless Stereo Headset
WI-SP500
Smartphone
Xperia XZ2
Smart Products
Xperia Hello!
Smart Products
Xperia Ear Duo
Common UX
Brand and UX building by standardizing visual assets according to customer journey
Surgical Microscope System
ORBEYE
Awarded in joint names with Olympus and Sony Olympus Medical Solutions