Sony Technology Exchange Fair

Mar 1, 2023

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STEF2022 SONY TECHNOLOGY EXCHANGE FAIR
50th ANNIVERSARY

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Sony Technology Exchange Fair 2022
2022.12.5～2022.12.10 at Sony Group headquarters and online

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STEF (Sony Technology Exchange Fair) is an annual internal technology exchange meeting held within the Sony Group.
The purpose of STEF is to share diverse technologies developed by each business and R&D organization, and to exchange ideas and opinions with each other, leading to the creation of new value.

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A portion of the STEF was opened to the public
for the first time to commemorate the 50th anniversary of the event.

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15 technologies and initiatives were exhibited at Sony Group headquarters.
The exhibition was focused on technologies
that enable a world where the virtual and physical are seamlessly connected.

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1. CAPTURING PHYSICAL WORLD

Software development kit “ToF AR” utilizing depth technology

Sony's Earth MIMAMORI platform

Auto shooting system, Mobile camera robot, Virtual recording system

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2. DIGITAL PROCESSING

Cooperation of autonomous entertainment robots (aibo and poiq)

Gran Turismo Sophy – a breakthrough in AI

Surgical simulator

Mapray digital twin platform

Sony’s deep generative models

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3. RECREATING PHYSICAL WORLD

Sony’s Tensor Valve™ technology: unique odorant control technology

Hawk-Eye Innovations’ technologies to visualize sports play and
Sony’s Spatial Reality Display

Technologies for realizing immersive experience for PlayStation®VR2

Reproduce realistic remote space in front of your eyes 3D high image quality
and low latency transmission technology

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4.　Other exhibits

Behind the scenes of extreme remodeling NHK BS Premium TV show
“Night of the MAKAIZO SOCIETY”

Triporous: an innovative new material for purifying water and air

Collaboration with universities and enterprises

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The exhibits at the venue, the peoples waiting for the opening, the people who explain the exhibition after the opening, the people who receive the explanation, and the people who experience the demo.

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Invited investors / analysts, media, creators, partners, university and high school students

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R&D Strategy Briefing

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Hiroaki Kitano
Senior Executive Vice President and CTO, Sony Group Corporation

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Explained Sony Group’s R&D Mission, Key Technical Domains and R&D structure

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Conducted five conferences with key people from inside and outside the company

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AI Ethics: Latest challenges and future prospects

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Challenge of 3D-3R Technology to fill the world with emotion

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ON SCREEN TEXT: Technology that inspires emotion

With a single high-pitched note, a blue Sony logo appears from the center of a softly shining background.

ON SCREEN TEXT: SONY